On Thursday 21st May, The Good Year will launch as a month long pop-up wine bar at the Attendant Café on Great Eastern Street, Shoreditch.
By night, from Thursday to Saturday, The Good Year will offer a unique opportunity for wine lovers to feed their curiosity and discover new pours. The pop up will have a frequently-changing menu of wines by the glass, simply explained with descriptive yet informal notes to how the wines actually taste.
The Good Year concept is born out of a desire to forego the tradition of wine menus which are just ‘lists of names.’ Creators, Mumtaz Lalani and David Payne, aim to make good wine accessible to modern urban wine lovers who may not necessarily have encyclopaedic knowledge of varietals and regions to comprehend a regular wine list. Wines will be priced from £5 by the glass, with a smaller tasting size also available to encourage experimentation.
Sommelier Mumtaz Lalani works closely with the best suppliers in London to select beautiful wines with a focus on biodynamic and smaller producers. A small food menu is offered to accompany the wines, including a selection of cheeses and charcuterie, Pavilion Bakery sourdough, and Mast Brothers chocolate ganache for a sweet pairing. The Good Year’s philosophy centres on deformalising wine and making it more accessible to people; reflected in the way the menu is written and their friendly, approachable staff.
Expect a relaxed environment for people to imbibe, and to learn more about their preferred style of wine in the process. The launch of the pop-up will coincide with London Wine Week (18th -24th May), The Good Year will be participating, offering a special flight of undiscovered Italian white wines for wristband holders.
The Good Year 74 Great Eastern St, EC2A 3JL Thurs-Sat 6.30-11.30pm
Launch: Thursday 21st May, resident in this venue for one month The venue seats 45 and will operate on a no-bookings, table-service basis